Why hire me as your health copywriter?
Journalism Experience
With a foundation in journalism, I blend thorough research and data-driven insights with compelling storytelling. The result? Engaging copy that not only informs but leaves a lasting impression on your audience.
Simplify Complex Topics
I turn medical jargon and complex concepts into clear, engaging content that your audience can easily understand, no matter their level of expertise.
Healthcare Industry Knowledge
With experience working for healthcare clients, I understand the unique challenges and regulations that come with writing for this industry. My content is accurate, relevant, and aligned with industry standards.
SEO Expertise
Not only do I create compelling health content, I also optimize it for search engines, helping to increase your visibility and attract more qualified traffic.
Find the Golden Nuggets
I can mine valuable information from interviews, customer reviews, and conversations, extracting the golden nuggets that create irresistible hooks for your copy.
Versatile Writing Skills
I bring versatility to every project. My experience across different formats ensures your message will resonate with any audience.
Founder & chief writer
Paula Kehoe, Freelance Copywriter & Journalist
I started my career in the early 2000s as a freelance journalist for a Calgary newspaper. Back then, I was chasing leads, meeting fascinating people, and figuring out how to turn everyday stories into something worth reading. It’s where I learned storytelling isn’t just an art—it’s a skill you can use to make people care.
After a few years in corporate communications with a global brand in Toronto, in 2016, I jumped into full-time freelance writing. Since then, I’ve worked with entrepreneurs, startups, big brands, marketing agencies, media, and everyone in between to write copy that gets things done.
Eventually, health copywriting became my sweet spot. Why? Because health decisions aren’t just facts and figures—they’re personal. And with my recent personal trainer certification, I don’t just write about wellness; I live it. That means I can create copy that actually speaks to people, not at them.
I’m based in Peterborough, Ontario, and work with clients across Canada and the U.S. When I’m not writing, you’ll probably find me weightlifting, unravelling conspiracies in spy TV dramas, hanging out with my family, and forever chasing a good story.
Drop me a line at paula@feelgoodmedia.ca or connect with me on LinkedIn.
I've written for top brands
