Why hire me as your
health copywriter?

Healthcare Expertise

With a background in journalism, corporate communications and health and wellness, I understand how to communicate complex topics clearly and accurately.


Strategic Thinking

Strong content starts with a clear purpose. Every project is built around your goals, audience and key messages.


Clear Communication

From healthcare and health tech to nonprofit and corporate communications, I turn complex information into content people can understand and act on.


Interviewing & Storytelling

Great stories don’t appear on their own. Through interviews, research and thoughtful questions, I uncover the insights that bring your content to life.


Content That Sounds Human

People connect with content that feels natural and authentic. You’ll get writing that reflects your voice and speaks directly to your audience.


A Collaborative Process

You’ll have a responsive partner who keeps projects moving, communicates clearly and makes the content process easier.


Founder & chief writer

Paula Kehoe, Freelance Copywriter & Journalist

I started my career in the early 2000s as a freelance journalist for a Calgary newspaper. I spent my days chasing leads, interviewing interesting people and learning how to turn information into stories people wanted to read. That’s where I learned one of the most valuable lessons of my career: people connect with stories, not jargon.

After several years in corporate communications with a global brand in Toronto, I launched my freelance writing business in 2016. Since then, I’ve partnered with healthcare organizations, health tech companies, nonprofits, startups and established brands to create content that informs, engages and supports business goals.

Healthcare became a natural focus. Health decisions are personal, and communicating complex information requires both accuracy and empathy. Along with my background in journalism and communications, I hold personal trainer and health coach certifications through the International Sports Sciences Association. That combination helps me understand the industry, ask better questions and create content that speaks to real people.

Today, I’m based in Peterborough, Ontario, and work with clients across Canada and the United States. When I’m not writing, you’ll usually find me in the gym, spending time with family, watching spy movies or searching for the next great story.

Drop me a line at paula@feelgoodmedia.ca or connect with me on LinkedIn.


I’ve worked with top brands

Working with Paula was an absolute pleasure. Her exceptional grasp of our product, combined with her ability to understand our needs, made the writing process seamless. She played a pivotal role in effectively communicating our offering to our audience, and her dedication to delivering top-notch work truly exceeded our expectations.


Kayla Murdoch, Senior Strategic Marketing Manager, TELUS Health

I’ve hired Paula several times for website and marketing writing projects. She’s professional, responsive, a team player, and always able to capture the essence of what we want to articulate to our customers. Feel Good Media has helped us bring success to several projects.


Ian Millar, CEO, Health Futures Inc.

Could I be working on your copy next?


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